By John Towfighi, NCS
(NCS) — Truth Social will sell Wall Street corporations quicker access to market-transferring posts from President Donald Trump, the corporate mentioned on Thursday.
Truth Social, owned by Trump Media & Technology Group (DJT), has change into the president’s go-to place for saying coverage selections. The president’s posts steadily transfer markets, from shares to oil.
Trump Media introduced a brand new knowledge feed, referred to as an API, or utility programming interface, that will be obtainable to institutional clients starting on August 1. Competing social networks additionally sell merchants access to their APIs.
The feed will present actual-time knowledge from the highest 10-rating Truth Social accounts and ship posts to clients “in milliseconds,” the corporate mentioned. There was no obtainable data on pricing.
The firm mentioned the faster-access providing would assist add to Trump Media’s income stream. It serves as the newest in a rising checklist of examples of the president blurring the strains between his enterprise and his White House duties.
“Markets already move on Truth Social posts,” Kevin McGurn, interim chief government officer at TMTG, mentioned in a press release.
“Truth API delivers a direct, licensed, real-time feed of the platform’s most market-moving Truths while advancing our strategy to monetize proprietary assets through a high-margin, recurring revenue stream,” McGurn added.
Wall Street buying and selling desks use algorithms to scan for particular indicators and execute trades routinely. Getting data even a scant few seconds quicker can imply probably large income for these algorithmic merchants.
Some of the Truth Social accounts with the best engagement embrace Trump, FBI Director Kash Patel and Health Secretary Robert F. Kennedy Jr.
Companies have beforehand tried to scrape knowledge from Truth Social, which is in violation of its phrases of service, a spokesperson mentioned.
The president’s posts about Iran and the Strait of Hormuz have moved oil markets. His bulletins about levying tariffs within the spring of 2025 prompted shares to drop – after which his posts about backing off some tariffs prompted them to surge.
Trump has additionally used Truth Social to tout particular companies – together with some by which he had lately purchased shares, a NCS investigation found.
Truth Social’s new knowledge feed is the newest case of a enterprise associated to Trump monetizing his tenure within the White House. Trump owns about 41% of shares in Trump Media by way of a revocable belief, in accordance to FactSet.
It’s unsure how the brand new enterprise enterprise will impression the worth of the president’s shares in Trump Media. The inventory rose 0.6% on Thursday however is down about 27% this 12 months.
The president’s second time period has included a sequence of unprecedented, large monetary positive factors which have drawn criticisms of battle of curiosity.
Financial disclosures launched earlier this month confirmed that Trump made greater than one billion dollars in 2025 from his cryptocurrency enterprise ventures.
That comes on high of revenues for every thing from Trump’s Mar-a-Lago membership, royalties and licensing charges within the tens of thousands and thousands of {dollars}.
NCS has reached out to the White House for remark.
This story has been up to date.
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