Gucci Unveils 2026 Holiday Campaign Featuring Mariah Carey

Holiday season is officially upon us, and what better way to kick it off than with the undisputed queen of Christmas: Mariah Carey. The festive atmosphere was palpable as she attended a private store event in New York City for Italian label Gucci's 2026 holiday campaign.

Carey has been announced as the new star of this year's Gucci holiday campaign, and her presence was certainly felt at the exclusive event. Guests were treated to gifts and entertainment, including a rendition by a full choir of some of Carey's most popular Christmas hits.

Before the festivities began, Vogue had the chance to catch up with Carey for an exclusive interview. We asked her about shooting the new Gucci campaign, and she shared that it was "so fun to be involved.

Carey also mentioned one particular moment from the shoot that stood out to her: a scene featuring a dog.

The holiday season is a time of joy and celebration for many people around the world, but for Mariah Carey, it's more than just a festive atmosphere - it's a deeply personal experience that she's been in love with her whole life.

Carey's enthusiasm for Christmas knows no bounds, and she finds magic in every aspect of the holiday season. For her, it's not just about the decorations or the music, but about creating special memories with loved ones.

In the Carey household, Christmas morning is a mid-afternoon affair rather than an early wake-up call. The family waits till around lunchtime to start opening gifts and enjoying all the festive treats that come with the holiday.

A key part of the Carey family's holiday traditions involves visiting Santa Claus every year. This special visit often includes a fun sleigh ride, hot chocolate, and quality time together as a family.

Cooking for loved ones during the holidays is also an important tradition for Mariah Carey. She reserves her culinary skills specifically for Christmas Eve or Christmas Day, making linguini with white clam sauce - a dish that holds sentimental value as it was inspired by her father's recipe.

Her culinary skills extend beyond linguini with white clam sauce, as she also makes a red sauce that's among her favorite dishes. This sauce is often enjoyed over several days, suggesting it's a staple in her holiday cooking repertoire.

When it comes to festive cocktails, eggnog is the go-to choice for this holiday season. The versatility of eggnog allows her to add whatever brown liquor she has on hand, making it an easy and enjoyable drink to prepare.

Her personal style shines through in her holiday party outfit, which features a sleek Gucci dress paired with chic boots from the same brand. These boots are notable not only for their fashion appeal but also for being comfortable, a key consideration when choosing footwear for any occasion.

When it comes to hosting holiday parties, she prefers to be a guest rather than the host. Instead of taking on the responsibilities of organizing and managing an event, she'd rather attend gatherings where someone else has taken charge, allowing her to focus on enjoying the festivities with others.

The festive season is a time for indulgence, and Mariah Carey knows that all too well. Her canine companions are an integral part of her holiday celebrations, taking their rightful place at the table alongside their human family members.

When it comes to gifts, diamonds are clearly the way to go, as evidenced by both the best gift she's given and received. And then there's the matter of All I Want For Christmas is You", which has become a timeless classic that continues to bring joy to listeners around the world.

The song was never intended to be a holiday behemoth, but rather a personal expression of Mariah Carey's own festive spirit. As for underrated Christmas songs, she doesn't have one to recommend, and instead chooses to fight for her own place in the holiday music canon.