Tuma Basa: From Spotify to YouTube, making space for Black culture on the worldwide stage
NCS’s Larry Madowo speaks with former YouTube director of Black music and culture, Tuma Basa, about shaping a few of streaming’s greatest Black music moments — from Spotify’s RapCaviar to YouTube Music. Basa displays on African music’s international rise, identification, music discovery and the cultural affect driving at this time’s international soundscape