EDITOR’S NOTE: Featuring the nice, the unhealthy and the ugly, ‘Look of the Week’ is an everyday sequence devoted to unpacking essentially the most talked about outfit of the final seven days.
If Taylor Swift’s record-breaking engagement announcement is any indication, Polymarket bets, group chats and neighborhood wagers are undoubtedly sprouting up all over the world to guess what she would possibly put on for her upcoming wedding to Travis Kelce.
But Kelce is not any style slouch himself. A former GQ cowl star, the Kansas City Chiefs participant has helped unfold the tunnel fit phenomenon with his vintage-inflected fits and goofy assertion print items — serving to to rebrand the logistical walkway right into a stunning style second for sporting stars. Kelce’s tailoring decisions on the day Swift walks down the aisle will definitely make information, too.
This week, a clue appeared within the type of a brand new partnership between Kelce and Tommy Hilfiger. It means that, simply as Swift wore American style hero Ralph Lauren for her viral engagement images on Instagram, Kelce could combine a patriotic nice into his matrimonial trousseau. On Monday, Tommy Hilfiger introduced that Kelce will be part of the label as each a world model ambassador and a artistic collaborator.
He will kick off his collaborative duties this fall with a imprecise mission, per a press launch from the model: “the athletic icon enters Tommy Hilfiger’s New York – a setting of timeless glamour, easy sophistication and where surprise encounters are never more than a block away.” Is it an advert marketing campaign? A Kelce-themed style present?
Things grow to be extra concrete subsequent yr, as Kelce is scheduled to co-design a set of males’s clothes and accessories. This will mark the primary time that the soccer tight finish, podcaster and world’s-most-famous boyfriend can add “fashion designer” to his credit.
In the discharge, Hilfiger praised Kelce as being “at the forefront of a new generation of athletes expressing themselves through style, with a down-to-earth quality that people immediately connect with.” Kelce, for his half, outed himself as a nearly-lifelong Hilfiger fan: “Ever since high school, when I used to ask my mom to buy Sailing Gear jackets, I’ve been drawn towards the brand’s confident style and over the years have respected its ability to be classic and consistent while still evolving.”
While excessive profile model offers are nothing new, Tommy Hilfiger has lengthy been a pioneer of teaming up with A-listers. Not solely has the label excelled at celeb dressing – significantly within the Nineties and early 2000s, when Destiny’s Child, *NSYNC and Snoop Dogg proudly wore Tommy logos on their T-shirts and waistbands – it was additionally an early adopter of starry visitor designers, tasking skills like Zendaya and Gigi Hadid with creating full-blown collections in 2019 and 2018 respectively. At final, somebody has acknowledged that Kelce’s cloud-print denim fits and outré silk shirts recommend he additionally has a clothier inside simply raring to get out.
In between these design duties, ambassador Kelce will presumably put on fairly a little bit of Tommy Hilfiger garments. Given the mania for Nineties model, impressed by “Love Story” and streamlined fundamentals at revived mall stalwarts just like the Gap, a Tommy brand waistband has the potential to feed these pre-season paparazzi pics. And, if the celebrities align and Kelce desires his wedding look to be each preppy and accessible, we would see him in a Tommy tux come June, as properly.