Student housing CEO says luxury is losing its appeal


Annex, a Scion neighborhood in Oxford, Ohio, that serves college students of Miami University.

Courtesy of Scion

A model of this text first appeared within the CNBC Property Play publication with Diana Olick. Property Play covers new and evolving alternatives for the actual property investor, from people to enterprise capitalists, non-public fairness funds, household places of work, institutional traders and huge public corporations. Sign up to obtain future editions, straight to your inbox.

Consumers are more and more involved concerning the state of the economic system, and that is affecting yet one more actual property sector — scholar housing. 

Rent development within the sector slowed to simply 0.9% in July throughout 200 schools surveyed by Yardi. The common marketed asking hire fell to $905 per mattress, a 1.4% lower from the $918 peak in March “as operators struggle to lease remaining inventory,” based on the Yardi report.

For perspective, from October by means of July, hire development averaged 2.8%, lower than half the 5.7% recorded throughout the identical interval a 12 months earlier and properly beneath the 6.9% seen a 12 months earlier than that.  

“What we’re seeing is fall-off at the top and the bottom,” stated Robert Bronstein, founder and CEO of Scion, one of many nation’s largest house owners and operators of scholar housing.

Scion owns roughly 95,000 beds throughout 83 faculties in 35 states, with over $10 billion in property underneath administration. 

Bronstein stated the decrease finish of the market, that is, college students and oldsters who have been struggling most to afford scholar housing, is now going again to the extra historic, cheaper rental properties on the outskirts of campuses. Higher-end college students and oldsters are additionally altering course. 

“I think that people are saying, ‘You know what, there’s a building that’s three years old, and it costs 30% less than a brand new building, and I wasn’t going to use the hot tub on the roof anyhow. I’m going to go with the less expensive option,'” stated Bronstein. 

Get Property Play on to your inbox

CNBC’s Property Play with Diana Olick covers new and evolving alternatives for the actual property investor, delivered weekly to your inbox.

Subscribe here to get access today.

Students, he stated, are more and more critical about their residing areas and like co-working areas and distant interview rooms over golf simulators and film theaters, which have been all the fashion a decade in the past. High-end facilities, he stated, not drive occupancy. Cost financial savings at the moment are paramount.

Scion performs within the center market, buying properties largely at giant faculties, together with the University of Florida, University of Alabama, University of Oklahoma, and University of Mississippi, in addition to Texas A&M and Clemson University. 

“We were very active last year. We’re very active this year. This may turn out to be the most active year,” stated Bronstein.

He stated that after Covid, there’s been a shift in funding towards giant, flagship public universities — and it is accelerating. 

“The top-tier, 40, 50, 60,000-student flagship public schools, they’re posting year after year after year of record enrollment growth. They’re not even coming close to being able to satisfy the housing needs that exist in these markets,” stated Bronstein, including that also they are taking market share from smaller public universities and personal faculties. 

“I don’t think you can be bullish enough about Madison, Wisconsin, or in Ann Arbor, Michigan, or in Athens, Georgia, or Gainesville, Florida,” he stated.

Going large, he stated, additionally offers Scion an acquisition benefit in at the moment’s high-interest-rate setting.

“We’re looking at it like, OK, this is a market we want to be in. We’re not going to be in it with 300 beds. We’re going to be in it with three or four assets and several thousand beds and have real operating leverage,” stated Bronstein.

Bronstein stated he is bullish as a result of there’s been a drop-off in new growth as a result of increased prices for building and capital. That will improve the worth of Scion’s present property.

In its 2025 scholar housing outlook report, industrial actual property lender Walker and Dunlop predicted a “dynamic” 12 months for the sector.

“After a period of slowed transaction volume due to macroeconomic headwinds, the market is rebounding as interest rates stabilize, institutional capital builds conviction, and enrollment at major universities continues to rise,” based on the report.

It famous that the Southeastern Conference stays probably the most energetic convention for scholar housing funding, with the Big Ten convention gaining momentum as bigger faculties see file enrollment development.

It additionally highlighted the identical shift away from higher-cost buildings stacked with bells and whistles that Bronstein famous. 

“While luxury amenities once defined the sector, the latest trend is a shift toward functionality, convenience, and affordability,” the report stated.