New information additionally reveals information content material on FAST channels up 58% as streaming catalogs proceed fast enlargement
NEW YORK, Feb. 19, 2026 /PRNewswire/ — Gracenote, the content material information enterprise unit of Nielsen, has discovered that sports activities program choices throughout the highest 5 subscription video-on-demand (SVOD) companies jumped 52% year-over-year (YoY). This sharp enhance, recognized within the newest Gracenote Data Hub replace, underscores the significance of sports activities content material (dwell video games + associated content material) to suppliers’ viewers engagement methods.
Paramount+ emerges as SVOD’s prime sports activities vacation spot
Over the previous 12 months, Paramount+ has vaulted previous Amazon Prime Video and Netflix to lead in streaming sports activities programming on the particular person recreation and occasion degree. Following its acquisition of UFC broadcast rights from ESPN beginning in January 2026, the service now delivers greater than twice the sports activities content material of any SVOD platform, up 219% YoY. During the identical interval, the Disney+ sports activities catalog contracted 23%.
FAST channels proliferate, led by information and sports activities
Streaming content material progress has prolonged past subscription platforms to no-cost, no-commitment companies. Gracenote’s evaluation of two,060 FAST channels out there worldwide revealed that sports activities content material on FAST grew 30% YoY. With greater than 200 devoted information channels now out there, information programming on free ad-supported streaming companies elevated 58%. Movies and TV reveals out there on FAST rose 26% and 24% YoY respectively.
About The Gracenote Data Hub
Launched in November 2024, the Gracenote Data Hub offers perception into the content material out there on main world SVOD companies and FAST channels. The useful resource faucets Gracenote Global Video Data, the business’s most complete database of TV and film info which powers superior content material search, discovery and proposals capabilities. Updated quarterly, the Hub’s visualizations reveal how main SVOD catalogs and FAST channels are evolving over time and what these shifts sign.
About Gracenote
Gracenote is the content material information enterprise unit of Nielsen, offering leisure metadata, content material IDs and associated choices to the world’s main creators, distributors and platforms. Gracenote has aggregated, normalized and enriched core program metadata overlaying 50M+ titles in 260+ streaming catalogs in 70+ languages and 80+ international locations. Gracenote know-how permits superior content material navigation and discovery capabilities serving to people to simply join to the TV reveals, motion pictures, music and sports activities they love whereas delivering highly effective content material analytics making advanced enterprise choices less complicated. For extra info, go to Gracenote.com or comply with us on LinkedIn.
SOURCE Gracenote
