Alex Requena
On April 16, Seton Hall University’s Stillman School of Business and the College of Human Development, Culture and Media (CHDCM) will host a presentation on the globalization of the sports activities trade led
by Alex Requena, Ph.D. candidate, adjunct professor and sports activities marketing consultant. The session
will function a global delegation from LaLiga, premier skilled soccer
league in Spain.
The occasion will discover key developments shaping sports activities on a world scale, together with worldwide
market enlargement, cross-border fan engagement, media and broadcasting methods and
the growing business impression of main sports activities properties. Attendees will acquire perception
into how leagues like LaLiga are navigating the challenges and alternatives of a
quickly globalizing trade.
“This session affords an opportunity to join tutorial views with real-world sports activities
expertise from one of the world’s main soccer leagues,” mentioned Requena.
The timing of the presentation is especially related with the FIFA 2026 World Cup
set to happen within the United States, Mexico and Canada this summer season, highlighting
soccer’s rising worldwide presence and business significance.
Requena brings in depth expertise from working with prime sports activities organizations together with
Olympique de Marseille, the NBA, Paris 2024 and the EuroLeague, offering a novel
lens via which to look at the methods driving the worldwide sports activities market.
This occasion is open to all who’re excited by sports activities administration, worldwide enterprise
and the long run of the worldwide sports activities trade. Attendees can even have the chance
to have interaction straight with the LaLiga delegation.
For extra data and to RSVP, go to the website.
Categories:
Athletics, Business, Nation and World