On 2 March, the 2026 version of the Sports Tomorrow Congress will start in Barcelona, the sports activities innovation congress promoted by the Barça Innovation Hub (BIHUB) that brings collectively specialists in R+D and expertise from round the world to debate the way forward for sport in these areas.
The congress this yr will embody speeches by president Rafael Yuste, ladies’s first group coach Pere Romeu, and Barça Atlètic coach Juliano Belletti. Other executives from completely different Club departments can even characteristic on stage, corresponding to the BIHUB medical division head Gil Rodas, first-team physician Lucas Gómez, FC Barcelona physiotherapy and rehabilitation division head Xavier Linde, FC Barcelona sports activities diet head Mireia Porta, BIHIB director Albert Mundet, and FC Barcelona sponsorship director Marc Bruix.
The Sports Tomorrow Congress can even see worldwide audio system corresponding to the Liverpool FC sports activities efficiency head Jack Ade, the PSG sports activities innovation tasks head Ben Simpson, and Club Brugge innovation director Thomas Rypens.
There can even be periods run by the director for analysis and improvement for the Bimbo Group in the EMEA Irene Mínguez and by the head of psychological efficiency at the Red Bull Athlete Performance Centre York-Peter Klöppel, in addition to speeches by the heads of a number of start-ups invested in by BIHUB, together with Omniscope, Made of Genes, Scircle, Adspective and Onalabs.
The slogan for this version of the Sports Tomorrow Congress is “Tech your Edge” and it is going to open the door to discussing how expertise turns into a key instrument for increasing the distinctive nature of every sporting establishment, each in the approach their sporting mannequin is constructed and how their enterprise develops. An strategy that may use the instance of FC Barcelona as a place to begin, a membership with over 100 years of historical past that mixes id, custom and legacy with an ongoing dedication to innovation and transformation.
Within the framework of the Mobile World Congress
The occasion will take place inside the framework of the MWC Barcelona for a fourth consecutive yr, the world’s greatest connectivity occasion held yearly in Barcelona. It has been made attainable once more for an additional yr due to the strategic alliance established between FC Barcelona and GSMA, a worldwide organisation that brings collectively the cell ecosystem to uncover, develop and provide the important innovation for optimistic enterprise environments and social change.
The BIHUB can even have a stand in 4FYN, an area to showcase and drive start-ups in this worldwide occasion. As such, the start-ups BIHUB have invested in can have a brand new platform to introduce their tasks to a worldwide viewers. At the identical time, BIHUB additionally collaborates with GSMA Foundry, the GSMA innovation arm, in order to work collectively on tasks in this area from now on.
‘Hackaton’ proving fashionable, with over 3,200 registered
Something new this yr sees BIHUB forming part of the ‘Hackaton’ of the MWC Talent Arena, an occasion designed for information evaluation professionals in which members can have to clear up a problem involving sports activities efficiency metrics generated from FC Barcelona matches; will probably be known as “More than a Hack”.
The initiative has proved fashionable, with over 3,200 registrations from greater than 95 completely different nations, from which 12 teams of 5 individuals have been chosen to take part in the closing section of the information evaluation problem that may take place on 3 March.