What To Know
- MS NOW and NCS noticed important year-over-year primetime and complete day viewership beneficial properties in January, pushed by main information occasions.
- Despite these will increase, Fox News remained the most-watched cable information community however skilled notable declines in each complete viewers and the important thing 25-54 demographic in comparison with January 2025.
- Fox News applications like The Five and Jesse Watters Primetime continued to guide in rankings, whereas The Rachel Maddow Show and NCS Newsroom have been the highest reveals for MS NOW and NCS, respectively.
A news-packed January has had a significant influence throughout cable news, with NCS and MS NOW (previously MSNBC) posting important beneficial properties in each complete viewers and the important thing 25-54 demographic.
This month has seen a number of important information tales, together with the arrest of Venezuelan leader Nicolás Maduro, President Trump’s ongoing pursuit of Greenland, and the deadly shootings of Renée Nicole Good and Alex Pretti by ICE brokers in Minneapolis.
The news-heavy month was a lift to MS NOW, which, based on Nielsen rankings, averaged 887,000 complete viewers in primetime, up 20 % from the identical interval final yr. The newly rebranded community was additionally up 21 % in the important thing demo, averaging 76,000 viewers.
NCS noticed related beneficial properties, averaging 660,000 complete viewers in primetime, up 26 % from the identical interval in 2025. In the 25-54 demo, NCS averaged 135,000 viewers, up 14 % from final yr.
Despite the will increase, MS NOW and NCS nonetheless trailed Fox News, which dominated primetime with an common of two.05 million viewers and 197,000 demo viewers. However, Fox was down in each metrics (26 % in complete viewers and 14 % within the demo) in comparison with 2025.
January 2025 was dominated by Trump’s inauguration, which gave Fox News an enormous enhance whereas its rivals fell.
It was an analogous story throughout complete day, with Fox News main the pack with an common of 1.45 million (down 24 %) and 143,000 key demo viewers (down 43 %).
MS NOW averaged 589,000 viewers throughout complete day (up 16 %) and 55,000 demo viewers (up 22 %). Meanwhile, NCS averaged 510,000 complete viewers (up 21 %) and 96,000 demo viewers (up 20 %).
Fox News additionally led with the most-watched reveals, with The Five sustaining the highest spot with 3.73 million viewers. Jesse Watters Primetime completed second with 3.01 million, adopted by Gutfeld! with 2.76 million, Special Report with 2.71 million, and The Ingraham Angle with 2.54 million.
The Rachel Maddow Show remained MS NOW’s top-rated present, averaging 1.88 million viewers, whereas NCS’s most-watched program was NCS Newsroom, averaging 730,000 viewers.
Across different networks, Rob Schmitt Tonight was the highest program for Newsmax, averaging 345,000 viewers. And NewsNation was topped by Cuomo with 188,000 viewers.