Look of the Week: Alton Mason is shirtmaxxing


At the Cannes Film Festival, a historic annual celebration of cinema, American supermodel Alton Mason has been demonstrating a special sort of inventive mastery: The artwork of the open shirt.

It’s a fragile craft with many diversified and complex parts. For instance, what number of buttons must be left undone? How a lot chest must be uncovered? Do you dangle a pendant necklace in between the clavicles or depart the sternum naked? Outside the 5-star institution Hotel Martinez on Wednesday, Mason — who has modeled for Gucci, Diesel, Rick Owens and Louis Vuitton and was celebrated by GQ in 2023 for having “transcended mannequin status” into an authorized style darling — appeared to reply a couple of of these key questions: As many buttons as potential, as a lot chest as potential, and would you dangle a Christmas decoration on the Mona Lisa? Leave it naked!

Alton Mason tailor makes his shirts, and with a brand launch on the horizon, could be making yours soon too. - Jacopo Raule/GC Images/Getty Images

Alton Mason tailor makes his shirts, and with a model launch on the horizon, may very well be making yours quickly too. – Jacopo Raule/GC Images/Getty Images

Not since the days of Fabio Lanzoni have we seen such pristine male cleavage, which stood out much more in the context of a pageant synonymous with fussy robes and pageantry so grand it usually causes step-and-repeat traffic jams. Earlier that week, the lithe 28-year-old walked the movie pageant’s storied crimson carpet carrying a customized Vivienne Westwood tuxedo and, of course, a shirt unbuttoned nearly to the navel. Most of the shirts Mason wears observe a visible script that is completely different out of your standardized button-downs. They have tall French collars that give stature to the silhouette, lengthy cuffs (additionally French fashion) and are tailor-made at the waist to present a rounded, nearly buxom look when worn open.

Alton Mason wore a Vivienne Westwood suit to the opening ceremony and "La Vénus Electrique" (The Electric Venus) screening on May 12. - Gisela Schober/German Select/Getty Images

Alton Mason wore a Vivienne Westwood swimsuit to the opening ceremony and “La Vénus Electrique” (The Electric Venus) screening on May 12. – Gisela Schober/German Select/Getty Images

At the 2025 Met Gala, Mason's Boss two piece featured a heart-shaped chest cut out. - Taylor Hill/Getty Images

At the 2025 Met Gala, Mason’s Boss two piece featured a heart-shaped chest reduce out. – Taylor Hill/Getty Images

They match him so effectively as a result of, effectively, they’re customized for him — by him. Mason informed NCS that after struggling to search out shirts that match his proportions (slim match, lengthy arms) he lastly started making his personal. He now is seeking to prolong the favor to the world, with a model launch on the horizon. His future label Militint, Mason says, will provide customized tailor-made shirts someday this fall.

For those that aren’t fairly able to place their pectorals on this means, Mason assures his items may be worn buttoned up, too.

For extra NCS information and newsletters create an account at NCS.com



With information from

Leave a Reply

Your email address will not be published. Required fields are marked *