Petty, social gathering of one?
Taylor Swift’s upcoming new album, “The Life of a Showgirl,” is incorporating the colour orange in its rollout. In a preview clip from her look on her boyfriend Travis Kelce and his brother Jason Kelce’s podcast “New Heights” on Monday, there was a lot of orange within the background of the set, on the graphics and in Swift’s lipstick.
The Empire State Building in New York City gave the impression to be getting in on the motion too, posting a photograph on social media of its prime half lit up in orange with the caption, “Onto the next era.”
Given that the brand new challenge is the primary since her insanely profitable Eras Tour, the Swifties are locked in, of course.
Famously intentional along with her decisions, there was hypothesis that the singer could be directing a delicate message towards President Donald Trump along with her coloration theme.
She famously ran afoul of Trump in his first time period, when in the course of the 2018 midterms she shared her political place for the primary time publicly to endorse a pair of Democrats working for the Senate and the House of Representatives from Tennessee, the place she has a house and was dwelling on the time.
Trump responded by saying that he favored Swift’s music “25 percent less” as a outcome of the endorsements.
The following 12 months, Swift told British newspaper The Guardian that she felt Trump believed his presidency was an “autocracy.”
Her 2020 Netflix documentary “Miss Americana” featured a pivotal scene of Swift sharing along with her staff why she had made the choice to talk out in opposition to Trump.
“I need to be on the right side of history,” she stated.
In 2024, she endorsed then-Vice President Kamala Harris within the presidential race in opposition to Trump, to which he responded by posting “I hate Taylor Swift” on his Truth Social app.
In May 2025, unprompted, Trump wrote on social media: “Has anyone noticed that, since I said ‘I HATE TAYLOR SWIFT,’ she’s no longer ‘HOT?.’”
This led some observers to counsel the challenge’s orange rollout is someway a dig on the president.
But publications similar to Vogue have identified that Swift has lengthy been related to the colour orange.
Elizabeth Vlossak, an affiliate professor of historical past and affiliate dean of humanities at Brock University in Ontario and the teacher for “A Swift History” course, advised the outlet that Swift first used orange prominently in her music video for the track “Look What You Made Me Do.”
“There is a scene in which she is locked in a giant golden birdcage, swinging on a trapeze, dressed entirely in orange,” Vlossak told the publication. “Now that we know that TS12 is entitled ‘The Life of a Showgirl,’ this scene seems to hold even greater meaning.”
The professor additionally famous that towards the top of her Eras Tour, Swift included orange extra into her stage costumes and exited through an orange door.