TOLEDO, Ohio — The University of Toledo Department of Athletics has introduced a landmark partnership with KeyBank, which can change into the official financial institution and title sponsor of Rocket Women’s Athletics.
This groundbreaking, multi-year partnership marks the biggest company funding in girls’s sports activities in University of Toledo historical past and establishes the primary full-department girls’s athletics title sponsorship within the Mid-American Conference and one of the primary within the nation to incorporate on-court brand placement. The distinctive partnership cements Toledo’s place as a pacesetter in championing girls’s sports activities and reinforces its dedication to offering transformative alternatives for feminine student-athletes.
“We are thrilled to welcome KeyBank as the official banking partner and title sponsor of Toledo Women’s Athletics,” mentioned Bryan B. Blair, Vice President and Director of Athletics on the University of Toledo. “Investing in women’s athletics is a smart business decision, offering unmatched visibility, audience growth, and brand alignment in one of the fastest-rising sectors in sports. With KeyBank’s support, we will continue to elevate our women’s programs and provide our student-athletes with the resources they need to succeed on and off the field. We’re proud to align with a partner that shares our vision for excellence.”
As half of the settlement, KeyBank will obtain distinguished brand placement on the taking part in floor inside Savage Arena, in addition to branding throughout girls’s athletic occasions, digital platforms, and group engagement initiatives. The partnership additionally contains assist for student-athlete improvement packages and fan expertise enhancements.
“KeyBank is proud to deepen our commitment to collegiate athletics through this new five-year sponsorship with the University of Toledo,” mentioned Dan Dower, KeyBank Northwest Ohio Market President. “As the official bank and sponsor of Women’s Athletics at Toledo, we’re excited to support these incredible programs and help elevate the experience for student-athletes and fans alike. This partnership reflects our dedication to empowering women and investing in the communities that we serve. We look forward to celebrating the spirit of Rocket Nation.”
This partnership builds on the University of Toledo’s proud custom of girls’s athletics, together with Women’s Basketball making 9 appearances within the NCAA Tournament and main the Mid-American Conference in girls’s basketball attendance for an unprecedented 34 consecutive seasons. Season tickets have been added to the Women’s Volleyball program for the primary time in 2025, with the Rockets setting new Savage Arena attendance information. Women’s Cross Country continued its dominance within the Mid-American Conference with its fifth straight league championship in 2025 to change into the all-time winningest program in convention historical past with 11 complete titles.
The partnership with KeyBank coincides with Toledo’s addition of Women’s Rowing as a varsity sport, creating practically 60 new Division I alternatives for feminine student-athletes. These achievements mirror the sustained excellence and funding that KeyBank’s partnership will amplify.
Toledo Athletics’ continued funding in girls’s sports activities mirrors nationwide developments, with NCAA girls’s basketball and girls’s volleyball experiencing record-breaking TV rankings, together with elevated NIL alternatives for student-athletes and rising fan curiosity for all girls’s sports activities. The University of Toledo is proud to be on the forefront of these transformative modifications that can profit student-athletes and proceed creating new and thrilling alternatives.
What Toledo coaches are saying in regards to the KeyBank partnership
“We’re proud to partner with KeyBank, whose support helps us elevate while continuing to offer an elite student-athlete experience. This is a game changer! Together, we’re building something special for our student-athletes and our community.”
- Ginny Boggess, Head Women’s Basketball Coach
“I’m incredibly grateful to KeyBank for their vision and support of women’s athletics at the University of Toledo. Toledo is a city that supports women’s sports, and KeyBank’s partnership embodies that passion and pride. Their support will make a powerful impact — helping elevate the student-athlete experience while strengthening the connection between our city and high-level women’s athletics. This is a bold, forward-thinking investment in both the present and future of women’s sports at Toledo. Toledo Volleyball is deeply thankful for Key Bank’s belief in our program and in the continued growth of women’s athletics.”
- Brian Wright, Head Women’s Volleyball Coach
“KeyBank’s commitment to women’s athletics at Toledo means so much to our program and athletic department. Their partnership helps create more opportunities for our student-athletes to continue chasing excellence, both on and off the field. As a coach, it’s inspiring and encouraging to see an organization like this have so much passion about empowering and celebrating the incredible women who represent Rocket Nation.”
- Jessica Bracamonte, Head Softball Coach