CNBC obtained a replica of the National Football League’s Summary of Attendance Statistics for the 2024 season, an inner doc shared throughout the league, however not out there to the general public. The 35-page report consists of information on tickets bought, web ticket receipts, the visiting group’s share of gate receipts and membership seat premiums, gross common admission ticket costs, and the premium paid for membership seats for the preseason and common season for all 32 teams. The ticketing information on this CNBC report was sourced from that doc.
The NFL requires each group to present 34% of ticket income and the licensing quantity of a membership seat to the league primarily based on an inner components, based on a number of NFL executives who requested to stay unnamed so they might communicate freely about non-public conversations. This pool, often known as the visiting group’s share, or VTS, is usually redistributed equally among the many 32 groups. In 2024, every group obtained $27 million, up from $25 million the earlier yr, based on the league executives.
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The VTS cash not redistributed is utilized by the NFL to fund league-level lending applications that go towards the non-public financing of latest stadiums and renovations. Some groups are granted waivers by the NFL on a portion of their VTS contribution if they’re utilizing stadium income to finance building or renovations. The Las Vegas Raiders and Los Angeles Rams, for instance, obtained waivers of $23.4 million and $12.2 million, respectively, for his or her new stadiums, based on the NFL executives.
The league’s 32 groups collected a median of $433 million in nationwide income in 2024 from media, licensing and sponsorship agreements, mentioned the executives. National income made up about two-thirds of general league income. Local income — together with tickets, suites, stadium sponsorships, concessions, parking and non-NFL stadium occasions — accounted for the rest.
The San Francisco 49ers led the league in web ticket receipts — the quantity the group retains after taxes, charges and surcharges — with $176.5 million in 2024. That’s $40.8 million greater than the No. 2 Dallas Cowboys and $67.5 million above the league common. The Tennessee Titans ranked final, at $81.2 million in web receipts. The Indianapolis Colts had been subsequent to final, at $83.3 million, and the Arizona Cardinals got here in simply above the Colts, at $83.4 million.
The 49ers additionally had the very best common admission ticket value, at $190.78 final season, adopted by the Philadelphia Eagles, at $184.27, and the Las Vegas Raiders, at $165.58. The New England Patriots, who’ve received six Super Bowls however haven’t made the postseason since 2021, charged the very best membership seat premium at $471.92 — greater than double the NFL common.
The NFL declined to remark in response to CNBC’s questions relating to the Summary of Attendance Statistics report.
NFL attendance stats from the 2024 season
| Rank | Team | Tickets bought | Net receipts | Amount paid to VTS pool | VTS paid on membership seat premiums | Gate VTS waived | Club seat premium VTS waived | Gross common GA ticket value | Gross common membership seat premium |
| 1 | San Francisco 49ers | 696,456 | $176.5M | $46.2M | $10.3M | $3.6M | $0 | $190.78 | $259.57 |
| 2 | Dallas Cowboys | 837,723 | $135.7M | $35.6M | $10.6M | $0 | $0 | $158.84 | $249.90 |
| 3 | Philadelphia Eagles | 611,612 | $130.4M | $39.2M | $5.1M | $0 | $0 | $184.27 | $201.11 |
| 4 | Denver Broncos | 741,963 | $128.9M | $38.3M | $5.5M | $0 | $0 | $142.59 | $195.46 |
| 5 | Las Vegas Raiders | 582,735 | $128.5M | $12.8M | $7.9M | $23.4M | $0 | $165.58 | $267.79 |
| 6 | Miami Dolphins | 622,830 | $127.8M | $22.2M | $13.2M | $8.3M | $0 | $133.27 | $295.53 |
| 7 | New York Jets | 707,338 | $124.7M | $21.9M | $6.8M | $13.8M | $0 | $141.77 | $226.96 |
| 8 | New York Giants | 747,470 | $123.9M | $30.4M | $7.6M | $4.5M | $0 | $134.20 | $278.26 |
| 9 | Detroit Lions | 637,523 | $122M | $26.3M | $0 | $11.8M | $3.4M | $158.68 | $159.57 |
| 10 | Kansas City Chiefs | 712,029 | $120.8M | $36.4M | $3.1M | $1.6M | $0 | $139.38 | $114.44 |
| 11 | New England Patriots | 594,325 | $118.2M | $32.4M | $4.6M | $0 | $3.3M | $158.63 | $471.92 |
| 12 | Los Angeles Rams | 703,573 | $116.2M | $13.3M | $14.1M | $12.2M | $0 | $104.45 | $202.75 |
| 13 | Cleveland Browns | 660,436 | $109.2M | $21.1M | $4M | $12M | $0 | $145.57 | $130.32 |
| 14 | Atlanta Falcons | 687,053 | $109M | $22.9M | $7.9M | $6.4M | $0 | $118.78 | $316.58 |
| 15 | Seattle Seahawks | 663,508 | $108.6M | $32M | $0 | $0 | $4.9M | $142.99 | $192.03 |
| 16 | New Orleans Saints | 658,060 | $108.3M | $29.2M | $0 | $0 | $7.6M | $113.11 | $122.04 |
| 17 | Tampa Bay Buccaneers | 600,489 | $108.2M | $25M | $5.7M | $6.5M | $0 | $141.54 | $143.36 |
| 18 | Green Bay Packers | 774,267 | $107.4M | $25.5M | $3.6M | $7.5M | $0 | $141.63 | $205.79 |
| 19 | Pittsburgh Steelers | 662,798 | $102.7M | $31.3M | $3.6M | $0 | $0 | $135.13 | $128.75 |
| 20 | Baltimore Ravens | 677,574 | $102.4M | $30.7M | $4.1M | $0 | $0 | $138.05 | $154.94 |
| 21 | Carolina Panthers | 600,941 | $102.1M | $27.6M | $0 | $0 | $7.4M | $130.73 | $224.17 |
| 22 | Chicago Bears | 536,640 | $98.8M | $28.2M | $5.4M | $0 | $0 | $158.56 | $230.93 |
| 23 | Minnesota Vikings | 583,132 | $98.3M | $16M | $7.4M | $10M | $0 | $136.64 | $199.91 |
| 24 | Houston Texans | 685,715 | $92.8M | $28.3M | $3.3M | $0 | $0 | $115.95 | $107.15 |
| 25 | Cincinnati Bengals | 634,106 | $91.2M | $27.4M | $2.4M | $0 | $1.3M | $118.45 | $139.92 |
| 26 | Buffalo Bills | 683,132 | $91M | $27.1M | $3.8M | $0 | $0 | $114.83 | $139.66 |
| 27 | Washington Commanders | 571,806 | $87.1M | $25.3M | $4.3M | $0 | $0 | $125.28 | $102.40 |
| 28 | Los Angeles Chargers | 642,418 | $86.7M | $15.8M | $10M | $3.7M | $0 | $83.64 | $139.36 |
| 29 | Jacksonville Jaguars | 577,011 | $84.3M | $21.5M | $7.6M | $0 | $0 | $111.14 | $265.72 |
| 30 | Arizona Cardinals | 610,928 | $83.4M | $23.6M | $0 | $223,000 | $4.6M | $111.03 | $193.33 |
| 31 | Indianapolis Colts | 627,063 | $83.3M | $24.5M | $3.9M | $0 | $0 | $112.84 | $186.28 |
| 32 | Tennessee Titans | 611,560 | $81.2M | $24.2M | $3.4M | $0 | $0 | $119.22 | $107.55 |