Brazil is dwelling to a few of the planet’s largest areas of tropical forest, however they are underneath intense stress. The Atlantic Forest, on the nation’s jap coast, as soon as lined 350 million acres, however at present solely 12% of it stays, based on the World Wildlife Fund. The Amazon rainforest, which lies principally in Brazil and is one in every of the most biodiverse locations on Earth, has misplaced almost 20% of forest cowl in the final 50 years.
Re.inexperienced, a Brazilian ecological restoration firm, needs to revive these misplaced forests in a financially viable approach –– and it’s relying closely on expertise to take action. Last week, the firm received the prestigious Earthshot Prize, based by Prince Willliam, in the “protect and restore nature” class. Jason Knauf, CEO of the prize, advised NCS through e mail, this was as a result of “the transformative way in which it harnesses cutting-edge technology to bring tropical forests back to life.”
First, the startup makes use of AI algorithms to research scientific knowledge and satellite tv for pc imagery to pinpoint the greatest areas throughout the Amazon and Atlantic forests to implement restoration initiatives, equivalent to degraded land with low productiveness. It then acquires the land, both shopping for it or leasing it for durations of fifty years or extra from farmers and cattle ranchers.
The algorithms then prescribe from greater than a dozen restoration fashions, recommending sure reforestation methods based on the setting. This could possibly be something from intensive planting operations in areas that are accessible to equipment to a extra hands-off pure regeneration method in different places, Thiago Picolo, CEO of re.inexperienced, advised NCS.

In distant areas with little infrastructure, the startup makes use of drones for many of the agricultural operations, equivalent to planting seeds. All websites are restored with various, native species –– typically grown at Bioflora, a tree nursery that re.inexperienced acquired in 2021 (the similar yr the firm was based), which has the capability to develop 2 million seedlings a yr.
“Regardless of which method we use, the end goal is always the same: a fully restored, fully functioning tropical forest as close as possible to the primary forest that existed before the deforestation took place,” stated Picolo.
The algorithms additionally present a monetary mannequin for the space based mostly on the worth re.inexperienced paid for the land and the estimated quantity of carbon it will probably sequester from the environment over time, which helps the firm resolve how one can monetize it, to pay for its restoration.
One choice is sustainable forestry. Picolo defined that in some areas, slightly than planting a various forest of dozens of species, it’ll plant simply 5 to 10 native species that may be harvested 20 or so years later as high-value timber, for furnishings or flooring. “It allows us to get a higher return than we would otherwise, and it’s particularly useful and necessary for mechanizable areas with good access to infrastructure — those areas are more expensive, so we need more financial models in order to make that return stand up,” he stated.

The different choice is that by turning degraded land into forests, it will probably generate carbon credit that corporations should purchase to offset their greenhouse gasoline emissions. While carbon credit score schemes extra extensively have been criticized as a result of a scarcity of transparency and accountability, Picolo stated that re.inexperienced’s scheme has clear “additionality” — which means that it will probably clearly present that the reforestation in the space wouldn’t have been executed in any other case — and its calculations round how a lot carbon is being sequestered are verified by impartial auditors earlier than credit are issued.
This yr, re.inexperienced agreed to promote almost 3.5 million tons of carbon removing credit to Microsoft, in a deal that can see it restore 33,000 hectares (82,000 acres) of forest –– including to an analogous settlement made in 2024 for 3 million tons. It has additionally partnered with Nestlé to revive 2,000 hectares (4,940 acres) of Atlantic Forest in Southern Bahia.
Restoring forests is capital intensive and making it financially viable is essential, stated Picolo. “A tropical forest provides a lot of value for us in society, a lot of value for asset owners. It’s our job to find those assets that can be monetized, and therefore to increase the profitability –– and by increasing profitability we can scale faster.”
Re.inexperienced is hoping to have fundraised $60 million by the finish of 2025, to scale its AI and satellite tv for pc expertise. It believes that the Earthshot Prize will assist to speed up this by growing visibility, facilitating partnerships with massive companies, and contributing to analysis and improvement.
So far, the firm has planted greater than 6 million seedlings throughout 30,000 hectares in 4 Brazilian States. By 2032, it needs to have planted 65 million seedlings.
Knauf famous that “scalability and replicability of solutions” is integral to how the Earthshot Prize council members select its winners. “Re.green has ignited a wave of transformation through its pioneering, innovative technology,” he stated, including that he hopes the win will help the firm “to build a new economic sector for large-scale ecological restoration.”