General | 10/20/2025 3:00:00 PM
ELMIRA, N.Y. – Elmira College Director of Athletics, Rhonda Faunce, has introduced the hiring of Briley Lawson as the College’s Director of Sports Information. Lawson arrives at Elmira with intensive expertise in athletic communications, inventive media, and occasion administration at each the NCAA Division II and NAIA ranges.
A local of Georgia, Lawson most just lately served as the Assistant Director of Athletic Communications at Palm Beach Atlantic University, the place she was the first contact for males’s and ladies’s lacrosse, seashore volleyball, and males’s soccer. In that position, she managed reside broadcasts, supervised student-workers, and assisted in internet hosting the 2025 NCAA Division II Men’s Golf National Championship.
“I am extremely grateful for the opportunity to join Elmira College and serve as the Director of Sports Information!”, mentioned Lawson. “I’m excited to collaborate with the coaches, staff, and student-athletes to highlight the programs at Elmira while enhancing visibility to the community and beyond!”
Prior to her time at PBA, Lawson was the Assistant Sports Information Director on the University of the Cumberlands, the place she managed a number of sports activities, designed graphics and media guides, coordinated nationwide event protection, and oversaw the 2024 NAIA Opening Round Softball Tournament along with touring with groups for postseason play. She additionally served as a Sports Information Graduate Assistant at Truett McConnell University, the place she labored with greater than 20 varsity packages whereas finishing her Master of Business Administration following a Bachelor of Science in Exercise Science.
“We are thrilled to welcome Briley to Elmira College,” mentioned Faunce. “Her combination of hands-on communications experience, creativity, and national involvement through CSC will continue to elevate our coverage and promotion of Soaring Eagles athletics across the board.”
In addition to her on-campus roles, Lawson is an lively member of College Sports Communicators (CSC), the place she has contributed to the U Committee and Continuing Education Committee. She was a panelist on the 2025 CSC Unite Convention, discussing crossover content material methods, and served as a moderator for the CSC “Game Plan for Content” webinar. Lawson was additionally acknowledged as a finalist for the 2025 CSC Photographer of the Year, ending ninth total and first within the NAIA division.
A former collegiate softball standout at Truett McConnell from 2019-2023, Lawson earned a number of First Team All-Conference and NFCA First Team honors whereas serving as a workforce captain.