With over 20 years of NBA expertise, Michael Winger, president of Monumental Basketball, has a deep understanding of staff constructing and organizational tradition. From his early days with the Cleveland Cavaliers to management roles with the Oklahoma City Thunder and L.A. Clippers, he’s helped reset franchises and develop elite expertise.
Now at Monumental Sports & Entertainment, Winger oversees operations for the Washington Wizards, Washington Mystics, and Capital City Go-Go, working alongside common managers to construct aggressive groups whereas investing in long-term progress.
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“You can’t win with talent alone,” Winger stated. “Culture helps athletes become the best versions of themselves.” Winger says the method at Monumental is guaranteeing athletes have the assist they want each on and off the court docket—together with medical groups, technique groups, analytics and public relations.
The Future of Tech in Sports
One factor that’s having an impression on every little thing from area design to fan engagement: AI. Winger envisions a future the place followers can expertise video games by immersive tech—like helmet cams and real-time information overlays—bringing them nearer to the motion than ever earlier than.
“We’re treating sport as more of a SaaS product—sport as a service. There’s a package of goods and experiences that can piggyback the live event and give fans more ways to engage,” says Winger.
As sports activities arenas evolve, Winger sees a shift towards frictionless, tech-driven experiences with improvements like sensible concessions to interactive courts. Monumental is already implementing these improvements, making a extra seamless and linked atmosphere for followers.
Watch the total dialog to be taught extra about how Monumental Basketball is considering the longer term of sports activities and leisure.