Brandon Roberts has been named Kentucky’s Director of Football Sports Performance, head coach Will Stein introduced Monday.

Roberts joins the Wildcats after spending the final 9 years at South Florida.  He arrived at USF in 2017 because the affiliate head energy and conditioning coach earlier than incomes a promotion to assistant athletics director in 2020.

“Brandon Roberts is one of the best in the business when it comes to developing complete athletes,” Stein stated. “He understands how elite performance, durability, and culture all work together. He brings high character, accountability, and a player-first mindset that will elevate everything we do in our program, and I’m excited to have him at Kentucky.”

Altogether in his profession, he has mentored and educated greater than 100 student-athletes to skilled contracts, together with 40 NFL Draft picks, 11 within the first spherical, and 44 MLB Draft picks, 5 within the first spherical. Those athletes have amassed greater than $827 million in NFL earnings and $198 million on the MLB degree.

Since 2020, he oversaw all 21 varsity sports activities with the Bulls, working particularly with the baseball group. Additionally, he oversaw the sports activities science place and a workers of 9 coaches.

In 2021, USF baseball received the American Athletic Conference Tournament and superior to the NCAA Tournament, incomes the primary Super Regional berth in program historical past. In 2025, the Bulls charted 16 convention wins, essentially the most since becoming a member of the AAC in 2013-14. They additionally reached the AAC Tournament semifinals.

“I’m very excited to join Will Stein at Kentucky,” Roberts stated. “I see a spot that may obtain greatness and make an actual influence on this convention.

“I coached Will for two years at Louisville and immediately saw the fire and determination in him. No challenge was too big, no moment too high-pressure. He thrived in every situation. I later had the privilege of coaching alongside him for five years at UofL and Texas. He brought that same passion and ‘gunslinger’ mentality from his playing days into coaching. You can spend five minutes with him and know he has the ‘it’ factor. Even more, he genuinely cares about people and players. He’s not just running a football program; he’s building a culture rooted in trust, belief and family values. That’s exactly the kind of environment I want to be part of.”

Prior to USF, he spent three seasons (2014-16) with the Texas soccer group. He was charged with designing and implementing total energy and conditioning packages, low season pace and agility packages, and overseeing the funds and stock of weight room provides.

During his time at Texas, six gamers had been drafted within the NFL, together with first-rounder Malcolm Brown in 2015. He additionally educated Jordan Hicks (third spherical in 2015), Mykkele Thompson (fifth spherical in 2015), Quandre Diggs (sixth spherical in 2015), Geoff Swaim (seventh spherical in 2015) and Hassan Ridgeway (fourth spherical in 2016).

Roberts was a energy coach at Louisville from 2010-14, the place he labored with the soccer, baseball and observe and discipline packages. He was instrumental in designing and implementing energy and conditioning packages, pace and agility packages and mobility and prehabilitation packages.

With Louisville soccer, Roberts labored with eight NFL draft picks, together with three first-rounders in Calvin Pryor (2014), Marcus Smith (2014) and Teddy Bridgewater (2014).

Roberts started his profession at Florida, working as an assistant energy and conditioning coach for soccer from 2019-10. Eight of the gamers he educated had been taken within the NFL Draft, together with first-round choose and Heisman Trophy winner Tim Tebow (2009), Joe Haden (2009), Maurkice Pouncey (2009) and Percy Harvin (2008).

A local of Millington, Tennessee, Roberts was a defensive lineman at Middle Tennessee State from 2005-07. He earned a spot on the Sun Belt Conference Commissioners List for lecturers in 2006 and 2007 and graduated with a level in train physiology in 2009.

Roberts earned a “Master Strength Coach” distinction from the Collegiate Strength and Conditioning Coaches Association (CSCCA) in 2023. Additionally, he’s SCCC licensed via the CSCCA and NASE licensed via the National Association of Speed and Explosion. He additionally earned Heartsaver CPR AED certification via the American Heart Association and Blood Flow Restriction (BFR) certification via Owens Recovery Science.

Roberts and his spouse, the previous Anna Capi, have one son, Landon.

Brandon Roberts’ Coaching Career

Year Position School Bowl Games
2020-25 Assistant Athletics Director/Director of Olympic Sports Performance South Florida Cure Bowl (2025), Hawai’i Bowl (2024), Boca Raton Bowl (2023)
2017-19 Associate Head Strength Coach South Florida Gasparilla Bowl (2018), Birmingham Bowl (2017)
2014-17 Associate Head Strength Coach Texas Texas Bowl (2014)
2010-14 Associate Strength Coach Louisville Sugar Bowl (2013), Russell Athletic Bowl (2012), Belk Bowl (2011), Beef ‘O’ Brady’s Bowl (2010)
2009-10 Assistant Strength Coach Florida Sugar Bowl (2010)

 

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