Restaurant tech firm Olo shares soar 39% in IPO as online ordering surges


Olo, which makes online ordering software program for eating places, noticed shares soar 39% in its public market debut on Wednesday.

The firm priced shares at $25 per share, elevating about $450 million at a valuation of $3.6 billion. The inventory closed on Wednesday at $34.75 per share. Olo had initially stated that its goal worth was $16 to $18 per share, earlier than elevating it to $20 to $22 per share on Monday. The inventory is buying and selling on the New York Stock Exchange underneath the ticker “OLO.”

“For us, we are so well known within the restaurant industry but so unknown outside the restaurant industry, certainly by public investors, so it’s important for us to meet with as many investors as we could,” CEO Noah Glass stated in an interview.

Before the preliminary public providing, Olo had raised lower than $100 million in funding from outdoors traders for the reason that firm was based in 2005. That stands in stark distinction to different restaurant tech corporations, like DoorDash, which raised $2 billion earlier than it went public in December.

Glass stated that the upper profile of being publicly listed may assist Olo develop past giant chain eating places into working with smaller eateries and even working with grocery or comfort shops.

The surge in online restaurant ordering through the coronavirus pandemic helped Olo flip a revenue of $3.06 million final 12 months, based on regulatory filings. In 2018 and 2019, the corporate misplaced cash.

In 2020, web gross sales almost doubled to $98.4 million. Olo’s income comes from the subscription charges it fees restaurant chains like Shake Shack and Brinker International’s Chili’s for entry to its digital ordering software program, as effectively as transaction charges for supply orders.

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