NCS will debut a new multiplatform content material initiative later this month referred to as “NCS Creators” as a part of a strategic push to draw a youthful information viewers by means of a mix of broadcast tv, digital media and social storytelling, the model introduced on Monday.
The initiative features a 30-minute weekly program, “NCS Creators – The Intro,” set to premiere October 23 on NCS International. The show will air Thursdays at 11:30 a.m. ET and function the primary section of a broader rollout that highlights a various workforce of content material creators centered on rising cultural conversations.
During its introductory months, this system will showcase digital-native journalists exploring subjects on the intersection of know-how, artwork, tradition, and social traits — together with synthetic intelligence and sports activities. In early 2026, this system will evolve into its full format underneath the identify “NCS Creators,” originating from NCS’s new manufacturing facility in Doha’s Media City.
The Doha studio shall be purpose-built to foster collaboration amongst creators, that includes open workspaces designed for spontaneous and interactive storytelling. In addition to the tv program, the NCS Creators workforce will produce content material throughout NCS.com and the community’s social platforms.
Andrew Potter, a former senior editorial producer at Vice, will lead the workforce in Doha. He shall be joined by Ivana Scatola, a multilingual video producer and former BBC and France 24 journalist; Bijan Hosseini, a well-recognized face to NCS International viewers; and Antoinette Radford, who was beforehand with BBC News and NCS’s Digital Live News unit.
Rounding out the lineup are Matias Grez, an award-winning NCS Sport producer and reporter primarily based in London, and Ben Foley, a veteran conflict photojournalist whose work has appeared on Australia’s Seven Network and Network Ten, in addition to Al Jazeera, Vice, and the New York Times.
“NCS Creators is unlike any show we have ever launched,” stated Meara Erdozain, the Senior Vice President of NCS International Programming. “This exciting new digital-forward initiative will reflect how our younger audiences are engaging with stories and will deliver compelling, entertaining content in a multitude of ways.”
Erdozain added that the collection will emphasize “news-adjacent topics and stories that feel real, relevant, and relatable,” dropped at life by means of a “fantastic team of digital-native journalists” centered on creativity and collaboration.