Morgan Stanley plans to offer crypto trading though E-Trade next year


In this picture illustration, the brand for E-Trade, the net trading platform owned by Morgan Stanley, is proven on the corporate’s web site on May 13, 2024 in Chicago, Illinois. 

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Morgan Stanley is months away from providing crypto trading to retail clients via its E-Trade division because the Wall Street large embraces what it known as a transformative second for the wealth administration trade.

The agency is working with the startup Zerohash — which Morgan Stanley additionally took an funding stake in — for liquidity, custody and settlement round crypto trading, in accordance to a memo obtained by CNBC.

“We are well underway in preparing to offer crypto trading through a partner model to E-Trade clients in the first half of 2026,” Jed Finn, head of wealth administration at Morgan Stanley, mentioned within the memo.

Morgan Stanley is among the many most aggressive of massive banks in embracing crypto after the U.S. authorities’s stance towards the expertise flipped with the election of President Donald Trump. Wealth administration accounted for nearly half of Morgan Stanley’s complete income final year, making it extra reliant on the trade than its different large financial institution friends.

The transfer is the newest signal of crypto adoption by monetary incumbents. In an earlier wave about 4 years in the past, banks together with Morgan Stanley and Goldman Sachs started providing bitcoin funds to their rich shoppers. That gave shoppers publicity to the asset class though crypto companies together with Galaxy Digital that managed the funds.

But what Morgan Stanley is doing now could be getting ready to offer direct possession of crypto, which cuts out some third-party administration charges and comes with higher dangers. Morgan Stanley will first offer bitcoin, ether and Solana trading, in accordance to Bloomberg News.

Morgan Stanley is getting ready for a future during which rich shoppers anticipate to see conventional and digital belongings managed in the identical atmosphere, Finn mentioned within the memo.

The financial institution is engaged on a pockets that can permit it to be the custodian for shoppers’ digital belongings, a key a part of its total technique, he mentioned.

“Offering clients the ability to trade crypto is the tip of the iceberg,” Finn mentioned.

Tokenized belongings

The financial institution expects to assist shoppers maintain not simply crypto, but additionally tokenized variations of conventional monetary belongings, in accordance to the memo.

Tokenization — or making a digital illustration of belongings together with money, shares, bonds and actual property on a blockchain — will “significantly disrupt” the wealth administration trade, Finn mentioned.

“Tokenized substitutes for cash begin paying interest as soon as it hits the wallet,” Finn mentioned. “The rest of the asset classes will follow suit in seeking this efficiency.”

“We see immense power in the cryptocurrency space, not just with crypto as an investment for our clients, but also around DLT and tokenization more broadly,” he mentioned, utilizing the acronym for distributed ledger expertise, the idea underpinning blockchain.