Ilitch Sports + Entertainment (IS+E) in the present day introduced it has invested in the Los Angeles Golf Club (LAGC) of TGL offered by Sofi and will function LAGC’s sponsorship company of report.
“LAGC is reimagining how fans experience golf,” mentioned Ryan Gustafson, President and CEO of IS+E. “Joining LAGC puts us at the center of that transformation. The club represents a bold vision for the sport’s future, uniting innovation, community, and culture. Through TGL, we’re excited to help shape that vision by building partnerships, programs, and experiences to engage fans and expand the sport’s reach.”
As half of the connection, IS+E, the enterprise division of the Detroit Red Wings and Detroit Tigers and operator of award-winning venues, will function LAGC’s sponsorship company of report and act as an extension of LAGC’s inner crew.
“We’re proud to welcome IS+E into our investor group,” mentioned Neal Hubman, President, LAGC. “Their deep expertise in sports, entertainment, and fan engagement aligns perfectly with our mission to make golf more accessible and inclusive. Together, we’ll continue to push the boundaries of what’s possible for the game.”
Backed by a long time of expertise throughout reside occasions, skilled sports activities, leisure, and venue operations, IS+E will leverage its community and experience in sponsorship gross sales, model improvement, information analytics, broadcasting, and media to assist LAGC develop its business platform and create new alternatives for followers and companions.
LAGC is owned by Alexis Ohanian (Seven Seven Six), and IS+E joins an investor group with Serena Williams, Venus Williams, the Antetokounmpo brothers, Alex Morgan, Michelle Wie West, Shonda Rhimes, and Good Good Golf.
The membership’s present roster of golfers contains PGA TOUR stars Collin Morikawa, Sahith Theegala, Justin Rose, and Tommy Fleetwood.
TGL presently options six groups: Atlanta Drive GC, Boston Common Golf, Jupiter Links Golf Club, Los Angeles Golf Club, New York Golf Club, and The Bay Golf Club. A seventh crew, Motor City Golf Club, was just lately introduced because the league’s first enlargement crew.