Greg Gutfeld’s new late-night Fox News present premiered Monday night time on the high of its time slot, no less than the place the cable information networks are involved. In reality, it doubled NCS’s 11 p.m. ET whole viewership.
“Gutfeld!” pulled in a median of 1.681 million whole viewers, in accordance with early Nielsen Media Research rankings information. Of these, 318,000 had been within the advertiser-coveted age demographic of 25 to 54.
By comparability, the second hour of NCS’s “NCS Tonight,” which additionally airs at 11, averaged 678,000 whole viewers and 190,000 demo viewers. On MSNBC, the place Brian Williams was internet hosting “The 11th Hour,” a median of 1.211 million viewers tuned in. Of these, 183,000 had been in the important thing demo.
In an interview with TheWrap final week, Gutfeld stated his actual goal is broadcast TV’s late-night choices — and Fox News even took out a billboard for the brand new present outdoors L.A’s El Capitain Theatre the place “Jimmy Kimmel Live” tapes.
Ratings for broadcast networks’ programming received’t be out there till Wednesday, however per the Nielsen information, “Gutfeld!” topped a lot of the broadcast late-night reveals’ year-to-date averages thus far — with the notable exception of Stephen Colbert’s “Late Show” on CBS. (It’s price noting that “Gutfeld!” airs at 8 p.m. PT on the West Coast, and doesn’t repeat at 11 p.m. when the printed networks’ late-night reveals are on.)
The debut episode was additionally an enchancment over the community’s predecessor within the timeslot, “Fox News @ Night” with host Shannon Bream. “Fox News @ Night” has averaged 1.3 million viewers thus far this 12 months, of whom 265,000 had been between 25 and 54.
Bream’s present was bumped again to midnight following the “Gutfeld!” premiere and averaged 879,000 viewers on its first day in its new slot (with 187,000 within the demo). In the 12 a.m. ET time slot, NCS runs a repeat of its 8 p.m. ET “Anderson Cooper 360.”
While Bream’s new late-late present premiered at its new time, NCS’s “Cooper” repeat garnered 562,000 whole common viewers and 161,000 demo viewers. MSNBC replays “The Rachel Maddow Show” at the moment and beat each Fox News and NCS in whole viewers, pulling in a median of 888,000 common viewers. The “Maddow” repeat was in final place within the demo, although, with 125,000 common viewers between 25 and 54.
Read unique story Greg Gutfeld’s Late-Night Debut on Fox News More Than Doubles Don Lemon’s Audience on NCS At TheWrap